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First U.S. iTunes Festival Brings Willie Nelson, Keith Urban to the Stage

Willie Nelson, Keith Urban
Jason Merritt, Getty Images

For the first time, the massively popular iTunes Festival will be coming to the U.S., and some of country’s biggest stars are already lined up to perform! Keith Urban and Willie Nelson make the 2014 lineup, with lots more to be announced in the coming weeks.

After seven years abroad, iTunes is bringing their annual event to Austin, Texas. From March 11-15, Urban and Nelson will join a host of other major music stars for five nights of free concerts, which will also be available via live or on-demand streaming from iTunes. The festival will be teaming up with one of the south’s favorite music industry events, SXSW, and along with Shotgun Willie and country’s favorite Aussie, Coldplay, Imagine Dragons and Pitbull are all on deck to perform.

“The iTunes Festival in London has become an incredible way for Apple to share its love of music with our customers,” says Apple exec Eddy Cue in a press announcement. “We’re excited about the incredible lineup of artists performing and SXSW is the perfect place to debut the first iTunes Festival in the US.”

Since it began in 2007, the iTunes Festival in London has hosted over 400 artists performing in front of more than 430,000 fans … not to mention the tens of millions more who stream online. This year, the fest will be held at ACL Live at the Moody Theater, which is the home of another popular Austin-based staple, ‘Austin City Limits.’

“One of the cool things about trying to do the festival is that it’s all about the music, the musicians and the fans,” Cue adds. “You want it in a really close atmosphere where the fans are getting to see these musicians in places they’ll never see them again, because they play in much bigger venues.”

With the announcement of Urban and Nelson, we’re sure that there will be other country stars joining the lineup. For additional details, check out www.itunes.com/festival.

Next: Love Festivals? Learn About the 2014 Taste of Country Festival

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